WWW-VL: W3 SEARCH ENGINE TIPS & SECRETS

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Search Engine Tips and Secrets

Web Site Tools | Search Engine Industry

Google: 80.60%
Bing: 7.51%
Baidu: 6.16%
Yahoo: 4.51%

(Top Search Engine - Volume, source: Experian, November 2017)

Google: 67.95%
Yahoo: 14.62%
Microsoft: 12.81%
Ask: 2.54%
AOL: 1.43%

(Top Search Engine - Volume, source: Experian, January 2011)

Google: 65.8%
Yahoo: 17.1%
Microsoft: 11%
Ask: 3.8%
AOL: 2.3%

(Search Engine Market Share, source: Comscore, August 2010)

The second most popular search engine today is YouTube, ahead of Yahoo now -- 20 most popular websites, week of 09/12/2009

The Problem With The Real-Time Web - No Google Juice, By Tom Foremski [no indexing of twitter, facebook updates, etc.]

Bing, new from MSN: Oddly looks a lot like google results, except that MSN Encarta shows up a lot.

Hadoop, new and odd search engine- open source, and used by Yahoo! among others ["easily write and run applications that process vast amounts of data"]

Facebook Group vs Facebook Fan Page: Whatï¿½s Better,? by Ann Smarty [use both]

Google Official Webmaster Blog: Good times with inbound links

The Blogger's Guide to Search Engine Optimization from Aaron & Giovanna Wall

How Google Finds Your Needle in the Web's Haystack, by David Austin, Grand Valley State University,
from American Mathematical Society

"Knowing how to find anything you want on the web, once you will have learned it, will give you power. As always, that power ..." [from tadimens.htm: How to search the web; search engine information; of interest per Lynn H. Nelson]

Yahoo! Image Search kills Yahoo Photos:
Flickr takes it over [means that a Flickr stream of images is necessary for image results in Yahoo!]

Search Engine Marketing Glossary, & Free SEO Tools, from Aaron Wall, "seobook"

Google PageMaker Update [Indexed faster than most sites -- bonus for links]

"If in doubt, think games."
Best search engine advice from site author

From AOL accidently released data:

91.63% of the AOL users clicked on the results on the first result page. Only 4.49% clicked a result from the second result page, 2.19% clicked a result on the third result page and even less people looked beyond the first three result pages. Being #1 on the search results is best by far. 47.16% of the users clicked on the first result. That means that the first position in the search results gets almost half of the traffic. From Axandra Search Engine Facts, Aug. 22, 2006

How many pages do searchers go through

From a study by iProspect about when searchers "move on" from search results and type in another query.

22.6 percent of searchers will try another search after viewing the top listings.
18.6 percent will try another search after viewing the entire first page.
25.8 percent will abandon the query after checking the first two pages.
14.7 percent will relaunch a query after the first three pages.

Website Tools

Dan's Domain Site Tips [good information on domain names, where to buy domains]
Dublin Core Metadata Initiative, Standard meta keyword terms for search engines, Dublin, Ohio
HyperText Markup Language (HTML) Home Page W3C (World Wide Web Consortium)

HTML Validator Web Design Group [very handy; doesn't throw out your page if you have errors, unlike the W3C validator.]

Internet Related Technologies [great source of JavaScript, CSS, DHTML, etc. code for adding to websites.}
The List: The Definitive Internet Services Buyer's Guide [where to place your site; information on location of ISPs]
MPMA Technology Committee: Museums & MySpace; Social Networks and Virtual Visitors
Mountain-Plains Museums Association 2007 Conference
Mattcuttsarama: 21 Great SEO Tips From Googleï¿½s Matt Cutts, SEO Egghead by Jaimie Sirovich
NetMechanic Website tools, search engine optimization help
OCLC Terminologies Service, Online Computer Library Center [metadata, keyword sources]
Opera Internet Browser [Thanks to Christopher Cave, CaveVision.com, Dallas, TX for recommending a different browser]
PageRank Lookup Tool SEO-Guy.Com [unique google pagerank keyword ranking comparison tool.]
Rensselaer Polytechnic Institute Writing Center [search engines like sites that are well written]
The SEO Book, by Aaron Wall [ebook, updated daily; Aaron Wall is search engine optimization expert]
SEO College, Search Engine College [.pdf courses]
SEO Theory [Michael Martinez blog on search engine optimization theory focusing on algorithm analysis, among other advice.]
Search Engine Marketing Info [search engine optimization and marketing advice]
Search Engine Results Chart Danny Sullivan, SearchEngineWatch [from May 2003, dated, but useful information]
Search Engine Relationship, US Bruce Clay [very unique map of probable search engines relationships by a well-known SEO search engine optimization consultant.]
Search engine optimization, Wikipedia
Search Engine Spam Reporting
[Here are addresses to report search engine spam - not email spam; Google has good definition.]
- Google
- AlltheWeb.com/FAST Search: spam@fastsearch.com
- AltaVista: search@support.altavista.com
- Inktomi/Yahoo: spamcrusader@inktomi.com
- Teoma/Ask: info@teoma.com
Search Engine Spiders and 301 Redirects Michael Bloch [Helpful information on redirects,
and how to have sites found after changing site addresses]
Search Engines and Web Server Issues [advice on how to move a site from one
server to another without affecting search engine visibility] SearchEngineWatch
Search Words, Mike's Marketing Tools [top 500 search words used daily on the world wide web.]
Spamhaus.org, Tracks the Internet's Spammers, Spam Gangs and Spam Services
Teoma's Search Technology from SearchEngineWatch [.pdf file]
Tool Compares Google And Yahoo Algorithms [compares Google and Yahoo! Search results 1 - 100; connects same sites on both search engines with vectors]
Web Sites That Suck 2006, Vincent Flanders Presents: The Biggest Web Design Mistakes of 2006
Web IR & IE [Lots of pointers to web research help]

Search Engine Industry

Dan Bricklin, Search Engine Strategies 2003 Conference [PC software pioneer - VisiCalc -- report on search engines with advice]
Cache Bashing Protect Your Company, by Brian Livingston [attacker uses a link at Google that leads to a cached copy of your company's Web page, copies it and posts it to a different site -- Google eliminates your page as a "duplicate".]
Matt Cutts, Google Interviewed by Aaron Wall, 9 Oct. 2005 from Search Marketing
Mitch Kapor's Blog [early PC software inventor, Lotus and EFF founder]
Reiner Kraft, Yahoo! [Covers new products from Yahoo and beta test sites.]
Alan Meckler, Jupitermedia CEO, Internet Media Commentaries [early leader in commercial use of the W3]
Search Engine Land: News About Search Engines & Search Marketing, Danny Sullivan, Chris Sherman and Barry Schwartz
Search Engine Journal
Search Engine Watch [current news on search technology - mainly for electronic marketers - with good advice on search engines]
Taming The Beast Ecommerce articles, web marketing & Internet business guides, by Michael Bloch
Matt Wells ACM interview, September 25, 2003 [Wells invented Gigablast]
Internet Arbitration WIPO Arbitration and Mediation Center, Geneva

Strong passwords: How to create and use them

WWW-VL: History was established as HNSource (Kansas History Gateway) on 6 March 1993.

Site managed by George Laughead, manager, WWW-VL: United States History. Thanks to Dr. Lynn H. Nelson, original author of the WWW-VL: History Index, the first site on the WWW-Virtual Library, created in 1991 by Tim Berners-Lee, WorldWideWeb inventor; and the founder of the Kansas Heritage Group. Lynn Nelson's advice on search engines: "Content, content, content." Hosted at WWW Virtual Library @ www.vlib.us. Updated: 15 Nov 2017

WWW-VL: Search Engine Tips and Secrets
URL: http://www.vlib.us/web/searchenginetips.html